IDC Names IBM Worldwide Marketshare Leader in Social Software

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IDC today announced that for the third consecutive year, IBM is ranked number one in worldwide market share for enterprise social software. According to IDC's analysis of 2011 revenue, IBM grew faster than its competitors and nearly two times faster than the overall market which grew approximately 40 percent. Needless to say, I'm super excited about these results and being part of the team.

According to IDC, the enterprise social platforms market is expected to reach $4.5 billion by 2016, representing growth of 43 percent over the next four years.

This week, the industry is meeting over at the Enterprise 2.0 Conference in Boston to continue the conversation on how to accelerate innovation, optimize your workforce and drive adoption with enterprise social media. There will also be sessions on big data and social CRM. Follow the conversation via the hashtag #e2conf in Twitter. I'll be at the conference tomorrow and Wednesday, so if you are there, feel free to reach out!

Check out the following infographic which highlights how IBM social software is used worldwide (click for larger image)


Today, more than 35 percent of Fortune 100 companies have adopted IBM's social software offerings including eight of the top 10 retailers and banks. IBM's social networking platform, IBM Connections, allows for instant collaboration with one simple click and the ability to build social communities both inside and outside the organization to increase customer loyalty and speed business results.

In the past year, new IBM Connections clients include Lowe's Home Improvement, Electrolux, TD Bank, Newly Weds Foods, Russell's Convenience stores, Bayer Material Science, The Ottawa Hospital, Premier Healthcare Alliance, Earthwatch, and the law offices of LaVan & Neidenberg. Check out more customers here.

To view the report from IDC, click here.