IBM continues it's big push on Social Business (one of the 4 key areas of our Smarter Planet strategy along with Mobile, Cloud, and Analytics).
By now, you may have seen a recent article we published on the Wall Street Journal on competing in the Era of "Smart". This new TV ads are the next step in driving attention to the power of a social business.
Starting today, the following TV ad will be running in the United States during the Masters Golf Tournament coverage on both CBS and ESPN.
Check out the ad:
For those of you interested, the mobile TV ad is here and the analytics one is here.
Spread the word!